…one for the UK based readers who suffer from paying the BBC Tax aka “The License Fee”. I was flabbergasted to read a report on the BBC’s main website Blog about the (exciting ?) newsroom changes. Apparently the “online” team have moved down five floors in the BBC Centre to be on the same floor as the regular news teams.
Why do they have a separate news gathering organisation for their website….you’d have thought that there might be a small team adapting stories…but a complete news team ….duh ? NOT at the Beeb…they have 100 journalists working solely on the website !!
“We’re not the only news organisation working out how to respond to the rapid changes taking place in technology and the ways audiences look for their news”
….actually…if you were a commercial organisation you would realise that your the only place where the “rapid changes” would lead to hiring another 100 hacks is the BBC…this isn’t adapting to change, this is a ludicrous response, definitely not evolutionary for sure….most companies are looking at how they can use the web to REDUCE their overheads and integrate existing resources into the “new” world. A sensible approach would be to re-skill existing staff and redeploy them, but not at the Bloated Broadcasting Corporation ! I hope you will all be very happy sitting together.
……laugh ??….I nearly paid my license fee !!!
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